Category: Online Reputation Management

The Next Trend: Personal Online Reputation Management

I’ve had more requests from individuals to help them with online reputation management in the last few months than I have in the last few years. What’s going on?

First off, businesses are becoming more aware of the need to manage …

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How Corporate Executives Can Secure a Positive Online Reputation

I typically deal with companies that have to contend with negative reviews and blog posts, and which show up on a Google search about the company. Those negative websites affect their online reputation, so I help to manage the impact …

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Colbert on Online Reputation Management

The Colbert ReportMon – Thurs 11:30pm / 10:30c…

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Why You Need Multiple Websites for Good Reputation Management

If you’ve been following these articles, or if you are familiar with online reputation management, you know the main strategy: Find or create web pages with positive content, then get those to rank high. That way, any sites with negative …

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Do College Students Need to Worry About Their Online Reputation?

It’s back-to-school time, which got me thinking about an issue that’s becoming more of a concern as the years go on — what employers are finding online about college-aged job seekers.

I doubt that any students are reading this blog, but …

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Don’t Be Afraid of Talking to Your Customers

I’ve written previously about the importance of getting positive feedback from your customers to use on your websites. The more fresh content you can post, the more likely it is you’ll rank higher in the search engines, and the better …

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Online Reputation Management is a Real Estate Game

You’re no doubt familiar with the game Monopoly. You go around the board trying to acquire as many properties as you can so you can start putting up houses and hotels.

If you own a lot of properties, you can collect …

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Why the Right “Anchor Text” is Crucial to Your SEO

In the world of search engine optimization, nothing beats having a lot of links to your website from other sites. When Google sees all these links, they know your website is worthy of ranking higher in a search. It’s “social …

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How Your Customers Can Help Improve Your Online Reputation

Most of my clients come to me when they need their online reputation improved. And this is usually because of some negative articles or blog posts that show up on a search for the company.

I’m happy to help solve their …

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Just What Do We Mean By “Online Reputation”?

Occasionally I like to get back to basics here and cover some topics or nomenclature that may be unfamiliar to people who aren’t in this business. As I educate my customers on the importance of Online Reputation Management, I often …

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